Who are our customers?

Only commercial customers are allowed to purchase at METRO Cash & Carry. All customers are registered and provided with a customer card.

Our core customers are small and medium-sized traders as well as hotel, restaurant and catering businesses and other companies and institutions. For them the METRO Cash & Carry distribution network promises much greater efficiency than the multilayered supply chain. They can purchase goods more flexibly and at more favourable prices, compared to traditional procurement sources.

This enables METRO Cash & Carry to strengthen the competitiveness of its professional customers.

METRO Cash & Carry’s customers select their merchandize at the centre in the quantities they need, pay in cash and transport it all back to their businesses by themselves. All product categories are offered on a permanent basis and in large quantities.